Tennis Commercial Partners and Sponsors | ITF
Commercial Partners

The ITF's Commercial Programme provides a fantastic opportunity for its sponsors to access the global community on an international, national and local level

Commercial Programme

The ITF’s commercial programme presents a premier opportunity for partners to seamlessly connect with the global tennis community on an international, national, and regional scale. A diverse array of assets available through the ITF ensures that our partners have unparalleled access to a vast and diverse global audiences.

Our partners play a pivotal role in propelling the growth and sustainability of the game, enjoying expansive global reach and engagement for their marketing campaigns through strategic investments. Whether it’s major events, like Davis Cup and Billie Jean King Cup, the professional pathway through the ITF World Tennis Tour for Men, Women and Juniors, or Masters, Wheelchair and Beach tennis, our partners are integral to shaping the narrative of tennis on a global stage. The growth of ITF digital products, including IPIN and World Tennis Number, is a testament to the commitment of our commercial partners commitments.

The ITF’s global partnership team are experts in their ability to deliver bespoke solutions that align with partner marketing objectives. From on-court exposure and broadcast opportunities to community and development programs, digital exposure, fan experiences, hospitality, and beyond, our partnerships are crafted to offer comprehensive and customised approaches, ensuring maximum impact and engagement

For enquiries and to explore the possibilities, contact our team at: Partnerships@itftennis.com

 

Current Sponsors

  • Gainbridge Gainbridge Insurance Agency, a Group 1001 company, became the title partner of Billie Jean King Cup in September 2022. Read more
  • Stake Stake is the Official Betting Partner of the Davis Cup and Billie Jean King Cup by Gainbridge. Stake partnered with the two World Cup of Tennis events in 2024. Read more
  • Socios Socios.com, Official Fan Token of the Davis Cup. The partnership sees the creation of a Davis Cup fan token, $Davis. ​ Through this, fans will be able to access exclusive content, be involved in the decision-making process by voting in polls and take part in games, competitions and quizzes to earn club benefits and experiences.​ Read more
  • UniCredit UniCredit is a pan-European Commercial Bank with a unique service offering in Italy, Germany, Central and Eastern Europe Read more
  • Microsoft Microsoft became The Official Global Technology and Innovation Partner of the Billie Jean King Cup - accompanying the historic rebrand of the Fed Cup - in 2020 Read more
  • UNIQLO UNIQLO is a brand of Fast Retailing Co., Ltd., a leading global Japanese retail holding company that designs, manufactures and sells men’s, women’s and kids’ apparel. UNIQLO became title sponsor of the Wheelchair Tennis Tour and the Wheelchair Doubles Masters event, and an international sponsor of the NEC Wheelchair Tennis Masters in 2014. Read more
  • Tory Burch Founded in 2004 in New York City, Tory Burch is an American luxury brand known for beautiful, timeless pieces and rich storytelling that evokes optimism and joy Read more
  • Quirónsalud Quirónsalud, Official Healthcare Provider of the Davis Cup. Quirónsalud is the leading private healthcare operator in Spain. It manages a nationwide portfolio of over 80 hospitals and medical centres offering best-in-class facilities with a staff of over 26,000 Read more
  • Lexus Lexus is the official car partner of the Davis Cup. Lexus will provide official transportation services for players, teams and staff at the Davis Cup Finals Group Stage events in September 2024, as well as the Davis Cup Final 8 Knockout Stage in Malaga in November. Read more
  • Dwight Global Online Dwight Global Online School is the official education partner of the ITF World Tennis Tour Juniors. Read more
  • OFX OFX, one of the world’s leading international payments companies, is the Official Global FX Partner of the International Tennis Federation Read more
  • NEC NEC, a title sponsor of the ITF Wheelchair Tennis Tour from its inception in 1992 through to the end of 2013, continues as title sponsor of the NEC Wheelchair Singles Masters and as an international partner of Japanese tournaments on the UNIQLO Wheelchair Tennis Tour from 2024 through 2026. 2023 is NEC’s 30th year as title sponsor of the NEC Wheelchair Singles Masters. Read more
  • BNP Paribas BNP Paribas, the European leader in global banking and financial services, is the title sponsor of the Wheelchair World Team Cup. Read more
  • Joma JOMA, a world leader in the production of sports uniforms, footwear and accessories, is the Official Technical Supplier for the Davis Cup. ​ Read more
  • Tennis-Point Tennis-Point, one of the world’s leading tennis retailers, is the Official Global Tennis Equipment Online Retail Partner of the International Tennis Federation. Read more
  • Sportradar Sportradar is the ITF's official data rights partner for the ITF World Tennis Tour, Davis Cup and the Billie Jean King Cup. Read more
  • Wildlife Studios Wildlife Studios, creator of Tennis Clash, is the Official Mobile Gaming Partner of the ITF. Read more
  • Johan Cruyff Foundation The Johan Cruyff Foundation supports sport projects for children worldwide. Special attention is being paid to children with a disability, although they also provide opportunities for those without diabilities. Read more
  • The Tory Burch Foundation The Tory Burch Foundation empowers women and women entrepreneurs by providing access to capital, education and digital resources Read more
  • Sandever SANDEVER is the Global Development Partner for Beach Tennis. SANDEVER, a sub-brand of Decathlon and a dedicated brand for Beach Tennis equipment, will provide Beach Tennis ‘Superkits’ to ITF member nations who are keen to adopt, develop and grow Beach Tennis. Read more